Hyra till Eget | Visual Identity & Website Design by Scali Studio

Client
Hyra till Eget

Project
Visual Identity
Website

Role
Art Director
Web Designer

Creative Agency
Vaengad

Market
Sweden

Year
2021

Deliverables
Brand Strategy
Visual Identity
Digital Strategy
Digital Design / UI + UX
Digital Development

Hyra till Eget is a Swedish housing alternative committed to inclusivity, offering an innovative solution to housing challenges by transforming tenants into homeowners in modern, sustainable homes.

Commissioned to establish a unique brand aesthetic, aligning with a new business strategy and creative vision across print and digital, our role was to craft the visual identity.

This involved developing versatile color palettes for an adaptable design system. The outcome set the foundation for the website, seamlessly integrating third-party tools, ensuring a smooth process for new client registration.