Client
Enece Film
Project
Manuale di Cinematografia
per Dilettanti — Vol. I
Role
Art Director
Location
Milan
Year
2022
Deliverables
Graphic Design
Print
A Companion for Amateur Cinematographers — Vol. I. Directed by Federico Di Corato
Against the backdrop of Italy in the years of the Fascist dictatorship, a man of wealth but unknown to history scrutinizes the world with his little film camera.
Our mission embraced a unique approach to creatively reinterpret and adopt a more conceptual visual solution, integrating visual elements from the film. Our primary goal was to create an artistic statement that deeply engages the audience and forges an authentic connection.
CONCEPTUAL
Our creative process involved a conceptual transformation, incorporating white graphic elements that harken back to film perforations for added depth and texture.
We designed the title's shape, taking inspiration from both iconic movie cameras and the cover designs of cinematographic manuals from that era.
This reinterpretation introduced a contemporary touch with fluorescent colors, bridging the gap between modern audiences and the historical narrative.
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